Email Frequency Optimization for Ecommerce: How Often Should You Send?
Learn how ecommerce brands should set email frequency by segment, lifecycle stage, engagement, email type, seasonality, and revenue impact.
17 min read
segmentation
2 poststagged with “segmentation”
Product Launch Email Campaign Strategy for Ecommerce
Learn how to plan a product launch email campaign that builds anticipation, drives day-one revenue, segments buyers, and keeps sales moving after launch.
20 min read